NOPEX SUCCESS FOR HARNIMAN’S
Following the launch of their new vitamin supplement range at Natural & Organic Products Europe (NOPEX), Harniman’s have been invited to the Holland & Barrett head office to discuss details of their listing.
The Feel Good Spray, developed and created by Harniman’s, is a contemporary approach to vitamin supplements, incorporating a spray delivery system to ensure the optimal absorption of nutrients into the bloodstream.
Exhibiting at the ExCel, London on the 16th and 17th of April 2023, the brand gained plenty of notoriety and traction, generating huge interest via networking opportunities, seminars and live events
Live On-Stage Product Pitch Session
NOPEX is a trade-only event and is designed for industry professionals. One of the main highlights is the renowned live on-stage product pitch session. This year’s show featured five buyers from Holland & Barrett who hand-select six lucky exhibitors from every category to pitch their products live on stage in front of an eager audience.
Harniman’s were among the lucky six and as such, chosen to pitch to the five Holland & Barrett buyers. Sarah, the cofounder of Harniman’s, went on to enthusiastically present the Harniman’s product range live on stage.
After a tense deliberation by the judges, Harniman’s were declared the winners. Announcing the decision, the judges said:
“We loved you! You were really engaging. Well done. The passion you put into your product is outstanding. The lead status is a great way of positioning the product, it’s something a bit different at the moment and the target market is a bit different and we’re really up for some of those products that are aiming at a younger audience as well.”
The judges went on to add:
“The products taste great and the packaging looks great; it’s got soul!”
World’s Leading Health and Wellness Retailer
As the winners, Harniman’s are invited to the Holland & Barrett head office to discuss details of the listing. Holland & Barrett is one of the world’s leading health and wellness retailers, with over 1,600 stores in 18 countries.
Speaking about the success of the event, Sarah said:
“The response and feedback we had were truly amazing, more than we could have ever hoped for.”
Designed for health-conscious and ethical consumers, the Feel Good Sprays cater to various well-being issues, such as sleep, immunity, stress, and fatigue.
Driving investment into Harniman’s in order to support stockist growth, business-to-business and business-to-customer relationships, Westbrooke Associates are the official agent of this EIS opportunity. To find out more or to request the investor Memorandum, please contact us today.
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